Photo editing with state-of-the-art tools and AI.
If we ask Hugo Rodriguez how he defines himself, he would possibly say:
“I am a photography teacher, a technician specialized in color management and image quality and passionate about 360º panoramas.”
We believe that it is to summarize a trajectory as special as his. Hugo started in photography almost 30 years ago and since then, he has been able to delve into different disciplines related to the field of photography. Known above all for his knowledge in color management, Hugo always seeks excellence in image quality, and for this, he works with the best and most innovative tools on the market.
The objective of this full-day theoretical-practical workshop is to teach a variety of techniques to use during photo editing to improve quality and/or productivity, by achieving better results in record time. Something that with the usual techniques, or it is not possible to achieve, or it takes a lot of time.
Participants are encouraged to bring their own laptop, with the following pre-installed programs (not required):
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1) INTRODUCTION TO THE iA
to. The new possibilities of iA
b. Luminar vs Photoshop vs Lr/C1
2) DELETE ITEMS
to. Deleting unwanted items.
b. Straighten and fill according to content with Ps.
c. Remove smudges from the sensor.
d. Delete a product photo background with Photoshop.
and. Fill large areas with DALL-E
f. Generate photos with Midjourney
3) ENHANCE A PHOTO
to. Improve the photo globally.
b. Compare Improve with Ai vs Lr and C1
c. Reduce noise with DxO PureRAW
d. Improve the sky with Ai.
and. Relight Ai
4) SPECIAL EFFECTS
to. Add sunlight.
5) ADVANCED EDITING
to. Local edition with masks by Ai.
b. Editing from start to finish with real examples.
6) INTERPOLATE THE IMAGE WITH iA
7) EDITING PORTRAITS
to. Improve the face and skin.
b. Retouch with Retouch4Me.
8) ADD ELEMENTS WITH iA
to. Add items with DALL-E
b. Replace one item with another.
c. Fill according to content with Stable Diffusion.
d. Put a person in a photo.
9) RESTORE OLD PHOTOS
to. Restore scratches and damage.
b. Add color.
ABOUT HUGO RODRIGUEZ:
He studied Industrial Engineering at the University of León and photography at the Institut d’Estudis Fotogràfics de Catalunya (IEFC).
He works mainly as a teacher of photographic technique, color management, digital capture and RAW format, having taught many classes, courses, masters, seminars and conferences since 1999 in schools such as
, and various universities) for both students and teachers.
He also works as a color technician and digital imaging consultant for the professional photo lab
. It offers its professional services through the
portal. He has developed and is personally responsible for the manufacture in EGM of the IT8 color chart (being the third manufacturer worldwide) and the HR-1 SuperChroma, precision tools used to calibrate digital cameras and scanners.
Among its clients are ZARA home, MANGO, Desigual, Pull&Bear, and other large fashion firms, to which it performs color management. He has been in charge of color management on the animated film Klaus, winner of 7 Annies and nominated for best animated film at the 2020 Oscars.
He is a contributor to several firms, such as
. He is an ambassador for
a Certified Professional
for the latter. He is a Certified Associate on Visual Communication by Adobe. He was the first Spaniard to join X-Rite’s international group of
You can find the courses, publications or t-shirts for photographers in the different Hugo channels:
10.00-14.00h & 16.00-20.00h
If you register for a free activity, please be serious in your attendance., Places are limited, and every year there are attendees who run out of places., If you are unable to attend for reasons beyond your control, please notify us as soon as possible.